Athena Programs – Privacy Policy

Last updated: November 2025

1. Introduction

Athena Programs (“we”, “our”, “us”) values your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, and protect your data when you visit our website [www.athenaspain.com], contact us, or engage with our digital campaigns.

If you have any questions or requests about this policy, please contact us at: info@athenaspain.com

2. Information we collect

We may collect the following types of personal information:

Name, email address, and phone number (when you complete a contact form, application form, or lead form).
Information about your child’s age, grade, or Spanish language level (for program suitability).
Information on your preferences and location, such as your interests in specific programs, destinations, or regions you are enquiring from.
Information collected automatically through cookies, such as your IP address, browser type, and device information.
Data collected through marketing platforms (Meta, Google) and email marketing tools (Klaviyo).

3. How we collect your data

We collect information through:

Website forms: when you apply or request details about our programs.
Meta (Facebook/Instagram) and Google Ads forms: when you share your information through one of our lead generation campaigns.
Email marketing (Klaviyo): when you subscribe to receive newsletters or updates.
Cookies and analytics: when you browse our website, to improve user experience and measure traffic.

4. Purpose of data use

We use your data for the following purposes:

To respond to inquiries and send detailed information about our programs.
To process applications and manage program participation.
To send newsletters, updates, and promotional materials related to Athena Programs.
To measure and improve the performance of our advertising campaigns.
To maintain secure communication and comply with legal obligations.

5. Who has access to your information

Access to your personal data is limited to:

Athena Programs (USA), for communication, applications and program management.
Bloom Abroad Consulting (Spain/EU), our marketing partner managing social media, digital campaigns and analytics.
Meta (Facebook/Instagram), Google and Klaviyo – platforms we use for advertising, analytics, and newsletters.

All third-party platforms used are certified under the EU–U.S. Data Privacy Framework (DPF) and follow recognized international data protection standards.

6. Data Storage and Security

Your information is securely stored within:

Meta and Google Ads (for marketing data)
Klaviyo (for newsletter subscriptions)
Our internal CRM (for applications and communication)

We do not sell, rent or trade your personal information. We take appropriate security measures to protect against unauthorized access, alteration, or disclosure.

7. Data retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy or as required by law.
You may request deletion of your data at any time by contacting us at info@athenaspain.com.

8. Your rights

You have the right to:

Request access to the personal data we hold about you.
Request correction or deletion of your information.
Withdraw consent to receive marketing communications at any time (by clicking “unsubscribe” in emails or contacting us directly).

9. Cookies and tracking

Our website uses cookies and similar technologies to:

Improve navigation and overall user experience.
Analyze web traffic and measure campaign performance.
Track conversions from Meta and Google Ads.

You can manage or disable cookies in your browser settings. For more details, please refer to our Cookie Policy (coming soon).

10. Data transfers

Because Athena Programs collaborates with Bloom Abroad Consulting (based in the EU), some personal data may be transferred outside the United States.
All data transfers are handled in accordance with the EU–U.S. Data Privacy Framework (DPF), ensuring appropriate levels of security and compliance.

11. Updates to this policy

We may occasionally update this Privacy Policy to reflect new practices, technologies or legal requirements.

The most recent version will always be available at www.athenaspain.com/privacy-policy.

12. Data Security

While we use appropriate technical and organizational measures to protect your personal information, please note that no data transmission over the internet is entirely secure.

By using our website or providing your information online, you acknowledge and accept this inherent risk.

We encourage you to contact us immediately if you suspect unauthorized use of your da

13. Disclosure of Information

We may disclose personal data we collect or you provide:

To fulfill the purpose for which you provided it (for example, to complete your program registration).
To trusted contractors, service providers and third parties that support our operations.
To comply with any court order, law or legal process, including responding to government or regulatory requests.
To enforce our agreements and protect our rights, property, or safety, or that of our participants and partners.
To a successor organization in the event of a merger or transfer of assets, where personal data would remain protected under this same policy.
We will never sell or disclose personal information to third parties for their independent marketing purposes.

14. Children’s Privacy

Athena Programs’ website and marketing materials are not directed toward children under 13 years of age. We do not knowingly collect personal data from children under 13. If we become aware that we have inadvertently collected such information without verified parental consent, we will promptly delete it.

Parents or guardians who believe their child’s data has been submitted in error can contact us at info@athenaspain.com.

14. Contact Us

If you have questions, concerns, or requests about your personal data, please contact us at:
info@athenaspain.com